Recent industry conferences in Hong Kong and Berlin, have provided interesting debates as senior colleagues discuss many of the issues pertinent to hotels today. Read more below.
Eight trends hoteliers need to embrace
The WIT Hospitality Conference in Hong Kong last week saw much discussion around the key issues facing hoteliers today. The usual suspects all came up – mobile, technology, cost of distribution, data and OTA’s.
Small changes hotels can make to drive increased profits
Increased labour costs and OTA’s commissions are resulting in reduced profitability for hotels. This was one of the topics for discussion at the International Hotel Investment Forum (IHIF) in Berlin, the conclusion being, doing nothing is not an option. It’s time for hotels to take action. Read here changes hotels can make to drive profits in these challenging times.
Top tips for marketing the small, independent hotel
While lacking the marketing budgets of chain hotels, there are still many effective quick wins the smaller hotel can adopt to ensure they don’t lose out. Use this easy to use check list as a guide to ensure that you are optimising all your marketing channels.
Preliminary London performance data for March
A late Easter this year has contributed to strong March growth YOY in the capital, with all key metrics showing increases.
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